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{{Infobox person
{{Infobox person
| name          =Samba Yonga
| name          = Samba Yonga
| image        =  
| image        =  
| alt          =
| caption      =  
| caption      =  
| birth_name    =
| birth_date    =  
| birth_date    =  
| birth_place  =  
| birth_place  = Zambia
| death_date    =
| death_place  =
| nationality  = Zambian
| nationality  = Zambian
| other_names  =
| occupation    = Journalist, media consultant, cultural curator
| occupation    = Journalist, media consultant
| known_for    = Co-founder of the Museum of Women’s History in Zambia, founder of Ku-Atenga Media
| years_active  =  
| alma_mater    = Evelyn Hone College
| known_for    =  
| awards        = Destiny magazine's Power of 40 Most Influential Women in Africa (2017)
| notable_works = Creation of Zambia's Museum of Women's History
}}
}}


'''Samba Yonga''' is a Zambian journalist and media consultant.  She has worked as editor for ''[[Big Issue]] Zambia'' and has written for several other publications. Yonga is the founder of Ku-Atenga Media, a media consultancy firm and was named one of ''[[Destiny (magazine)|Destiny's]]'' "Power of 40" most influential women in Africa in 2017.
'''Samba Yonga''' is a Zambian journalist, media consultant, and cultural curator known for her influential work in media, digital representation, and preserving African women’s history. She is the founder of Ku-Atenga Media, a strategic communications firm, and co-founder of the Museum of Women’s History in Zambia.
 
== Early life and education ==
Samba Yonga studied journalism at Evelyn Hone College in Zambia. She began her career in traditional newspapers before transitioning into development communications and media consultancy.


== Career ==
== Career ==
Samba Yonga first became interested in journalism after she won a prize for a short story she had written.<ref name=panos>{{cite web|title=Samba Yonga|url=http://panoslondon.panosnetwork.org/journalists/samba-yonga/|publisher=Panos London|accessdate=13 November 2017|language=en}}</ref>  She attended college and whilst there worked part time for a local newspaper.<ref name=panos/>  After graduation Yong found worked developing ideas for  TV and radio programmes.<ref name=uza>{{cite news|title=Meet Samba Yonga The Woman Behind Ku-Atenga Media - UzaCoona Magazine|url=http://magazine.uzacoona.com/meet-samba-yonga-woman-behind-ku-atenga-media/|accessdate=13 November 2017|work=UzaCoona Magazine|date=26 July 2017}}</ref>  She was then appointed to run the relaunched ''Trendsetters'' youth magazine.<ref name=panos/>  Yonga has also written for ''Okay Africa'' magazine and ''The Guardian''.<ref>{{cite news|title=Meet the Zambian Radio DJs Who Could Play a Pivotal Role in this Week's Presidential Election|url=http://www.okayafrica.com/meet-zambian-radio-djs-will-play-pivotal-role-weeks-election/|accessdate=13 November 2017|work=Okay Africa|date=9 August 2016|language=en}}</ref><ref>{{cite news|last1=Yonga|first1=Samba|title=Youth paralegals in Zambia help tackle child abuse|url=https://www.theguardian.com/global-development/2011/sep/21/youth-paralegals-zambia-child-abuse|accessdate=13 November 2017|work=The Guardian|date=21 September 2011}}</ref>  Yonga was editorial director of the ''[[Big Issue]] Zambia'' magazine, which was launched by the [[International Network of Street Papers]] in 2007.<ref name=panos/>  The magazine was published in six countries and Yonga travelled frequently to visit these.<ref name=uza/>
Yonga has worked as an editor for ''Big Issue Zambia'' and contributed to various publications. She founded Ku-Atenga Media, which focuses on strategic communications and media consultancy.
 
A significant part of her work involves reclaiming and highlighting the contributions of women in Zambia's history. Alongside Mulenga Kapwepwe and other collaborators, she co-founded the Museum of Women’s History in Zambia, aiming to integrate women's stories into mainstream historical narratives.
 
The Museum utilizes creative approaches including digital media and oral history projects. Some notable initiatives include WikiWomen Zambia and the #HerZambianHistory campaign, which record and share women’s histories through digital platforms.
 
The Museum of Women’s History has also been hosted within the National Museum in Lusaka and engages the public through podcasts like #LeadingLadiesZM, launched during Women’s History Month in 2019.


Yonga established a media consultancy company, Ku-Atenga Media, from the word for "to create" in [[Luvale language|Luvale]], her native language.<ref name=uza/>  Shortly afterwards she left Zambia to study for a [[masters degree]] in global media and translation communication at the [[University of London]].<ref name=uza/>  Upon her return she began to expand Ku-Atenga, providing consultancy services on communications strategy.  The company now carries out work for local and international clients, including the Zambian government, European Union and the United Nations.<ref name=destiny>{{cite news|title=Zambia : Zambian media entrepreneur Samba Yonga, selected as one of Destiny Magazine’s “Power of 40” most influential women in Africa|url=https://www.lusakatimes.com/2017/11/01/zambian-media-entrepreneur-samba-yonga-selected-one-destiny-magazines-power-40-influential-women-africa/|accessdate=13 November 2017|work=Lusaka Times|date=1 November 2017}}</ref>
Yonga’s approach emphasizes storytelling as an educational tool and a means of practical role-modeling. She actively shares her journey and insights to inspire others, bridging cultural gaps and promoting indigenous African narratives globally.


Yonga began the ''Narratives of Silenced Voices'' to research and publish the stories of African women from history.<ref name=destiny/><ref name=hist>{{cite news|title=Zambia : Museum of Women’s Living History Launched|url=https://www.lusakatimes.com/2016/11/23/museum-womens-living-history-launched/|accessdate=13 November 2017|work=LusakaTimes.com|date=23 November 2016}}</ref>  The project was run in conjunction with the {{ill|Kvinnohistoriskt museum|sv}}, a women's history museum in Sweden, and Zambian activist [[Mulenga Kapwepwe]].<ref name=hist/>  Yonga developed the project into the Zambian Museum of Women's History, initially as an online-only offering but with a view to having a physical location to allow display of artefacts collected by the project.<ref name=hist/>
== Recognition ==
In 2017, Samba Yonga was named one of Destiny magazine's "Power of 40" most influential women in Africa, recognizing her impact within and beyond Zambia.


Yonga writes a blog on [[WordPress]].<ref>{{cite web|title=Samba Yonga - Vishinganyeka|url=https://sambayongawrites.wordpress.com/|publisher=Word Press|accessdate=13 November 2017}}</ref> She was named one of ''[[Destiny (magazine)|Destiny's]]'' "Power of 40" most influential women in Africa of 2017.<ref name=destiny/>
== Other work ==
Beyond journalism and cultural curation, Yonga has produced educational television programs, written web comics, served in editorial roles, and developed social marketing concepts, showcasing her broad talents and commitment to storytelling and communication.


== References ==
== References ==
{{Reflist}}
<references />
 
== External links ==
* [Official website or relevant links, if available]
 
{{Zambia-journalist-stub}}


[[Category:Zambian journalists]]
[[Category:Women journalists]]
[[Category:Zambian women]]
[[Category:Living people]]
[[Category:Living people]]
[[Category:Zambian journalists]]
[[Category:Zambian women writers]]

Revision as of 15:26, 28 July 2025

Samba Yonga - -
Born
Zambia
Nationality Zambian
Occupation Journalist, media consultant, cultural curator
Years active
Known for Co-founder of the Museum of Women’s History in Zambia, founder of Ku-Atenga Media
Notable work
Awards Destiny magazine's Power of 40 Most Influential Women in Africa (2017)
Children


Samba Yonga is a Zambian journalist, media consultant, and cultural curator known for her influential work in media, digital representation, and preserving African women’s history. She is the founder of Ku-Atenga Media, a strategic communications firm, and co-founder of the Museum of Women’s History in Zambia.

Early life and education

Samba Yonga studied journalism at Evelyn Hone College in Zambia. She began her career in traditional newspapers before transitioning into development communications and media consultancy.

Career

Yonga has worked as an editor for Big Issue Zambia and contributed to various publications. She founded Ku-Atenga Media, which focuses on strategic communications and media consultancy.

A significant part of her work involves reclaiming and highlighting the contributions of women in Zambia's history. Alongside Mulenga Kapwepwe and other collaborators, she co-founded the Museum of Women’s History in Zambia, aiming to integrate women's stories into mainstream historical narratives.

The Museum utilizes creative approaches including digital media and oral history projects. Some notable initiatives include WikiWomen Zambia and the #HerZambianHistory campaign, which record and share women’s histories through digital platforms.

The Museum of Women’s History has also been hosted within the National Museum in Lusaka and engages the public through podcasts like #LeadingLadiesZM, launched during Women’s History Month in 2019.

Yonga’s approach emphasizes storytelling as an educational tool and a means of practical role-modeling. She actively shares her journey and insights to inspire others, bridging cultural gaps and promoting indigenous African narratives globally.

Recognition

In 2017, Samba Yonga was named one of Destiny magazine's "Power of 40" most influential women in Africa, recognizing her impact within and beyond Zambia.

Other work

Beyond journalism and cultural curation, Yonga has produced educational television programs, written web comics, served in editorial roles, and developed social marketing concepts, showcasing her broad talents and commitment to storytelling and communication.

References


  • [Official website or relevant links, if available]

Template:Zambia-journalist-stub